We would like to warmly welcome you to our Westfield Store (3245 E. SR 32 Westfield, IN 46074). Recently, we completely revamped the Westfield Store with new signage, displays, and vinyl floors. We are incredibly proud of the finished product and cannot wait to share our store with you. Be sure to visit us at the Westfield location to help make all of your design dreams become a reality. Just remember that we sit back a little bit from the street to offer a more exclusive experience. We hope to see you soon!
We are incredibly excited to announce our new feature “Shop Our Outlet,” which can be found on our ICC Home homepage. This brand new feature allows you, the consumer, to shop in-stock or over-stocked products at a great price.
It is the perfect resource for homeowners who love DIY projects or contractors looking for the perfect material for their next project. Plus, you never have to worry about quality. With our Shop Our Outlet page, we offer quality products at a great price. In fact, we spent time developing relationships with some of the top manufacturers to provide you with an excellent product at an incredibly low price.
Our outlet works like any e-commerce website. From the homepage, you can explore the different categories of products we offer. Next, you can select the one you would like from our product selection. Lastly, you can purchase our in-stock product at the available quantity or a manufacturer’s discontinued or overstocked product (please allow 7 to 10 days for warehouse pickup) at an amazing price.
On our outlet page, you will see some products feature an “ICC In-House Special” and others that do not show this. With our “ICC In-House Special” feature, you do not have to wait to get your products! These products are ready-to-go, in our warehouse for same-day pickup.
Otherwise, if the product does not feature this message, please allow 7 to 10 days for us to receive the material then you can pick it up from our warehouse, or we offer free shipping to your house or job site.
Additionally, all of our materials found on the ICC Home Outlet are still warrantied by us or the manufacturer. Like we mentioned above, we are certain that you will love your new product, so put us to the test! Try out our new ICC Home Outlet on your next DIY project. We know you will not be disappointed!
We would like to say a special thank you to everyone who came out to our special event on Thursday, June 13. We were humbled and overjoyed by the amount of support we received and cannot wait to share our new showroom with everyone who did not have the chance to attend. If you are interested in browsing our brand-new showroom, we would love to show you around and help you find everything you need for your next design project. From countertops to cabinets to paint and flooring, you will find that ICC Home is your one-stop-shop for everything design related. So please do not hesitate to come down and visit us at our Castleton Location, and we look forward to the opportunity to work with you.
We are incredibly excited about our showroom remodel for several reasons. First, it gives us a chance to offer a world-class experience to our customers. In our new showroom, customers will be able to enjoy a one-stop-shop. During your shopping and design experience, we hope to provide you with ease of mind. Our new showroom will help ensure a smooth transition between design projects. You will not have to worry about miscommunication and delays with different contractors because it will all be serviced by our team. The second reason we are excited about the showroom remodel is that we are eager to experience the design process ourselves. While we are all homeowners, it is exciting to come together as a team and unite with one project in mind: the new showroom.
While designing our showroom, we faced design challenges that would be no different from the ones you would meet in your own project. In fact, we wanted to use those experiences to help guide you on your next redesign. That is why we created four tips for mastering a design project. Whether it be a remodel, renovation, redesign, or a project where you are starting from scratch, these tips are sure to come in handy with your next project.
Have a Plan, but Try to Be Flexible
Whenever you begin any type of home project, it is essential to have a plan set in place. With our redesign, we had to work around our installer’s regular work hours. Similarly, ICC Home’s installers will work around your schedule to provide you with the best service. That being said, during a project, we always encourage flexibility. We do not expect anything to happen, but in case an unforeseen circumstance arises, it is important to have a little wiggle room with the project’s timeline.
Understand Your Wants & Needs
During our remodel, we had to select products that would be set up in our mini “room scenes.” To do so, we needed to understand the different styles and features associated with each product. Additionally, we had to decide which manufacturers to showcase. Similarly, you will need to understand your lifestyle and your family’s wants and needs. For example, if you are designing an active space, you may opt for a more durable flooring or countertop choice. It is important to understand your home’s lifestyle before making a decision. If you are unfamiliar with products that align well with your family’s needs, no need to worry! Our expert sales associates will help guide you to the perfect selections for your home.
Let Your Space Inspire You
Everyone’s space is entirely different. You will want to hone in on your house’s key characteristics and optimize its architecture during the design. For example, we have a large showroom, and we wanted to showcase several room scenes. During the remodel, we had to work around our space and see what the best layout would be for our project. Similarly, you can use your house as inspiration. Try to balance the design to highlight your home’s architecture while not overbearing the space. It is an art, but it is easier to do, and do not worry; we are here to help!
Sample Your Paint
As paint experts, we understand how different a paint color can look in your own home. That is why we recommend taking a sample home and trying it out on different areas of the wall. You ideally want to look at the sample in different lighting and different times of the day. After, you will be able to determine the best paint option for your home.
In conclusion, you are not alone. Our team of experts is happy to help with any questions you might have because we have been there ourselves. Please do not hesitate to visit one of our showrooms to learn more about the product line. We are open during the remodel. Plus, stay tuned for our special announcement in June! You will not want to miss it.
As we remodel the ICC Home showroom, we, like many homeowners, face the many challenging and fun aspects of design. While designing and planning our new layout, we needed to focus on making the showroom convenient and easy to navigate as well as beautiful. During this time, we also were in the process of rebranding our image–this included purchasing and designing new store signage, ordering and selecting materials to set up our “room scene” examples as well as picking out what products and manufacturers we wanted to feature throughout the space.
As you may already know, designing a corporate space involves similar aspects of design that you would see in your own home design. During a redesign, you have to pre-plan a lot of features before the work can begin. We had to look at our past experiences and use them to determine what was the correct flooring amount for the project, what features would work well with the other design elements as well as what the timeframe would be. Additionally, we had schedule installers after hours and on weekends for them to install our products.
During this time, we faced design challenges that would be no different from the ones you would meet. We had to determine when to have the floors installed, and whether they should go in before the cabinets or if the flooring would go in after the cabinets. We firmly believe that as homeowners, who have designed their own homes and have been through this redesign experience ourselves, we can help you master any design project. In fact, you will find our new showroom to be very user-friendly. We hope our new showroom provides you with ease of mind while shopping and making your design decisions.
With all of this being said, we cannot wait to showcase our new showroom to you. We hope you love it as much as we do. In fact, we are excited to feature a special announcement in June, so be sure to check back weekly to make sure you do not miss it. Thank you again for your continuous support, and we look forward to the opportunity to work with you in the future.
With the upcoming transition from ICC Floors to ICC Home, we wanted to feature a blog series on our showrooms’ remodel as well as our expansion to become your one-stop-shop for everything design related.
Today, we had the pleasure of speaking with Blake Powell, Director of Marketing & Training, to discuss the upcoming changes and what consumers can expect. Here is what Blake had to say:
Q: How long have you been in this industry?
A: “In a sense, I have been in the industry all my life. My father, who now runs our Cabinet Division, taught us young. He owned a few construction/remodeling companies, so we were always helping him with various projects. I spent most of my summers, throughout high school and college, working for him in different facets. The experience was invaluable, and I am very grateful.”
Q: What changes have you seen in the industry since you have been at ICC?
A: “I have been with ICC for just over three years, and have seen digital printing play a massive role in the industry. The latest craze is Luxury Vinyl products. The manufacturers are able to use digital printing to produce incredibly realistic products, such as a vinyl plank that looks like wood. Most people cannot even delineate real wood from a wood-looking product unless they actually bend down and touch it.”
Q: What changes have you seen at ICC Floors since you have opened?
A: “The most significant change I have seen since I have been here
Q: What excites you about the remodel and transition to ICC Home?
A: “What excites me the most about the remodel is finally being able to showcase what we can offer to our clients. What excites me about the ICC Home transition, especially in regards to marketing, is that we can finally communicate that we are so much more than flooring.”
Q: Why are you expanding/transitioning to ICC Home?
A: “We are transitioning to ICC Home out of necessity. We have done ourselves a great injustice by not having our brand aligned with our offerings. When we are fully transitioned, people will recognize ICC as a leader in not simply flooring and tile, but in cabinets, countertops, paint, and window treatments.”
Q: What is ICC Home’s goal?
A: “There are four main components to ICC Home’s goal:
- Provide a professional and relaxed atmosphere where we will showcase the highest quality products at honest prices.
- Employ, train, and continually educate the best people in the business to facilitate your project.
- Keep up with the latest marketplace design trends to best serve you, the customer.
- Deliver the best possible service, from when you first walk through the door until your project is complete.”
Q: How will ICC Home better serve the customer?
A: “A significant component of the ICC Home rebrand is time. Before, our customers would have to run around town going from place to place to make the majority of their big selections. Then when those decisions were made and the project started, they would have to try and coordinate when each company would start and finish and how all the different companies would work together to make things run smoothly and with no delays. Now, our customers can come into one showroom and select everything. Then they can have the peace of mind knowing that only one company will be in their home during the entire project.”
Q: Why are you passionate about the concept of “ICC Home”?
A: “My passion is rooted in the fact that we are on the road to becoming a one-stop-shop. ICC Home will provide homeowners with a place to select the floors where their kids and pets will play, the cabinets where their family dishes will be stored, the countertops where their family meals will take place, and the paint that will withstand the creative imagination of their
Q: Where do you hope to see the company in 10 years?
A: “First, I hope to deliver on everything that was outlined above successfully. Second, I hope to see us expand our offerings – possibly faucets, home automation, doors, etc. as well as open more locations throughout the state and surrounding states.”
A special thank you to Blake for sharing his thoughts with us. If you missed our previous interview, where we sat down with Jeanne Cleek, be sure to check it out here. Thanks for reading, and we will see you next week!